•  Intelligent sleep products are becoming more and more popular

In addition to the basic temperature control, massage and other functions, a new generation of intelligent memory foam products are constantly breaking new ground. Integrated heart rate monitoring, sleep quality analysis and other more intelligent functions to meet the upgraded demand of consumers for healthy and comfortable sleep. Enterprises through continuous technological innovation, and constantly improve the level of product intelligence, in order to attract more consumers.

• Personalization and customization services continue to improve

In order to further enhance the consumer experience, memory foam enterprises began to personalized customized service transformation. Relying on 3D scanning technology, AI algorithms and other means, for each consumer tailored to meet personal habits and needs of mattresses, pillows and other products. This kind of intimate customized services, help to enhance user stickiness, promote the sustainable development of the brand.

• industry reshuffle intensified capital strength into the key

Affected by the rising prices of raw materials, labor costs and other factors, some of the weaker small and medium-sized business pressure. Some of the financial strength of the weaker, technological innovation ability of the weaker enterprises face the risk of being merged or exit from the market. Industry concentration is expected to further increase, capital strength will become the core competitiveness of enterprises.